Posts tagged ‘events’

July 20, 2011

Upcoming Event: A Sneak Preview of “The White Collection – LUXE”

I have the honor of modeling for bridal designer Atha Sharod in the Atha & Friends Present A Sneak Preview of “The White Collection – LUXE” event coming up on Sunday, August 7.  

Brides who attend the event will get a sneak preview of Atha Sharod’s The White Collection – LUXE, which features beautiful couture bridal gowns and honeymoon negligees.  Atha Sharod’s stunning pieces are made from 100% silk and French imported laces, and are custom made for each bride to ensure a perfect fit.  In addition to getting a chance to see Atha Sharod’s beautiful White Collection – LUXE, event guests will have a chance to sample wedding cake, enjoy music, food, champagne, gift bags and most importantly, the beautiful wedding gowns.  They will also get to experience a live photo shoot by Wedding and Engagement Photographer, Tuan H. Bui.  The photos from the shoot will be used for the catalog and website that the company will use to promote the collection.  Robert Sharod, the designer, says “I created this collection as a tribute to the American woman. I wanted her to know that she could be independent and yet be feminine at the same time” when describing his collection.  Brides, this event is one that’s not to be missed!

This incredible, one-of-a-kind bridal event will take place Sunday, August 7 from 4P to 7P, and will be held at the Loft on Lake, located at 1366 West Lake, Chicago, IL.  Tickets are less than $25 and can be bought in advance here:  You can RSVP for the event on Facebook too… but be sure to buy your tickets in advance!

Check out this list of incredible preferred vendors for the event!

  • Wedding Planner: Charity & Gabriela with A La Moda Events
  • Photographer: Tuan H Bui
  • Videographer: Al with Elite Video Productions
  • Fashion Illustrator: Rosemary Fanti
  • Bouquet Preservationist: Loreen Hospodar
  • Make Up Artist: Tracy Ballog
  • Bridal Stylist: Susan from the Left Bank
  • Menu Tastings: Norman’s Bistro & Cedar’s Mediterranean
  • Wedding Cake & Bakery: Richard with Rueter’s Bakery
  • Dessert Tray Stylist: Lizabeth with Fancy Candies & Sweet Buffets
  • Vocalist: Karen Dade
  • Live Trio: The Bons Vivants

Brides, if you’re looking to make your wedding a classy, beautiful event, the Atha & Friends Present A Sneak Preview of “The White Collection – LUXE” event is THE place to go to find everything you’ll need to make your special day memorable.

Check out Atha Sharod online:
The official Atha Sharod website:
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Robert’s Blog:

June 2, 2010

Do’s & Don’ts of Group Shoots

Here are some Do’s and Don’ts of planning group shoots.  All of this comes from either my experience as an attendee or a planner myself.  I suppose I’ll state right off that bat that some of these might work for others, whereas some might not… it all depends largely on your audience, your event, and who’s planning the event.


  • Be willing to pay for hair and makeup services to entice models to come to your event.  Pay for top-quality people and use them to help draw people in.
  • Create a schedule for your hair/makeup services and expect them to stick to it.  It will help things run more smoothly, as well as prevent models who’ve been waiting for hours and get cut in front of by someone who just got there from being pissed off.
  • Supply food and drinks to those attending.  Make sure you have a variety of drinks, including lots of water.  Straws are a plus, so models have to worry less about messing up lips.
  • Have 1-2 other people (depending on the size of your event) to help you run things the day of your event.  Make sure you communicate what’s expected of them, in advance.
  • Show up to your event early, and make sure everything that needs to be set up is done or near done when people start arriving.
  • Promote the hell out of your event.  Don’t just start a thread and expect people to know about it.  Email, tag, PM, post bulletins, etc.  Take the time to do the work when it comes to promoting.
  • Communicate with all attending so they understand location rules, timing, who’s to get photos to whom and when, etc.
  • Make sure you have ample space for models to store wardrobe and change, so that there’s less likelihood of something getting mixed up or going missing.  Remember that often, models bring large suitcases and/or multiple bags of wardrobe with them to events like this (especially when wardrobe isn’t provided).
  • Make sure bathrooms are on-site, are in working order, and are stocked with an extra supply of toilet paper, paper towels and hand soap.
  • Consider nametags for photographers and stylists.
  • Keep a list of who’s attending, with links to profiles if possible.  This will help people coordinate amongst themselves if they choose.
  • Decide early on if your event with be a TF* Group Shoot Event or a Workshop.  If the former, make sure all participants are aware of the TF* part and understand that they will need to coordinate getting photos to/from those they’ve worked with.  If the latter, consider hiring desirable models from your area (or reliable traveling models) to entice photographers to pay for your event… and make sure you have a gameplan when it comes to hosting your workshop.


  • Combine a M&G event with a Group Shoot.  It’s hard to network if you’re shooting, and it’s hard to shoot if you’re networking.  Try to keep it one or the other if possible.
  • Over-use a location too fast by planning too many events too close together.  Doing so can kill your event quickly, as a lot of people don’t like to shoot in the same easily-recognizable location 50 others have shot in.
  • Allow your events to become cliquey.  It’s great to have a core group that always comes to an event, but a clique can be hugely intimidating for newbs and a major turnoff for others who might not come so regularly.
  • Brush off complaints or suggestions from people who have attended.  Thank them for their feedback and let them know you’ll look into the issue.
  • Plan on making money, or even breaking even, the first few times you plan something.
  • Be afraid to charge both photographers and models a minimal fee to attend, even if it’s just to help offset the costs of stylists.
  • Plan on being able to shoot a lot during the course of the event.  You need to be available for questions, to make sure folks are following the rules, and to make sure things are running smoothly.
  • Allow every single person coming to bring someone who’s not related to the industry.  There are going to be enough people there without boyfriends, parents, or other random people causing distractions.
  • Allow random people to come in and out of the location if they’re not involved with the shoot.  If you wish there to be some time for being social, end the event at a specific time and set aside specific time after for socializing, notifying your attendees accordingly.
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